Apple enthusiasts, get ready! Pre-orders for the iPhone 17 series, including the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, start today, September 12, 2025, at 8 a.m. ET (5:30 p.m. IST). Unveiled at Apple’s “Awe Dropping” event earlier this week, these new iPhones bring cutting-edge features and vibrant colors.
Whether you’re eyeing the sleek iPhone 17 Air or the powerful Pro Max, here’s everything you need to know to pre-order your dream iPhone and secure it before the September 19 launch.
When and Where to Pre-Order the iPhone 17 Series
Pre-orders for the iPhone 17 lineup begin today, September 12, 2025, at 8 a.m. ET (5:30 p.m. IST). You can place your order through Apple’s official channels or other retailers. The phones will hit stores and start shipping on September 19, 2025, so acting fast ensures you get your device on launch day.
Pre-Order Through Apple
Apple makes pre-ordering easy via its online store or the Apple Store app. For the fastest checkout, use the Apple Store app and Apple’s “Get Ready” feature, which lets you pre-select your model, storage, and payment details. Simply refresh the app or website at 5:30 p.m. IST to place your order with a few taps.
Other Retailers and Carriers
Don’t want to order from Apple? Major carriers like Verizon, AT&T, and T-Mobile, along with retailers like Best Buy and Walmart, are also accepting pre-orders. Check their websites for exclusive deals, trade-in offers, or carrier-specific discounts to save even more.
iPhone 17 Series: Prices and Storage Options
The iPhone 17 series offers a range of models and storage options to suit different budgets. Here’s a breakdown of the starting prices in the US:
| Model | Storage | Starting Price (USD) |
|---|---|---|
| iPhone 17 | 256GB | $799 |
| 512GB | $999 | |
| iPhone 17 Air | 256GB | $999 |
| 512GB | $1,199 | |
| 1TB | $1,399 | |
| iPhone 17 Pro | 256GB | $1,099 |
| 512GB | $1,299 | |
| 1TB | $1,499 | |
| iPhone 17 Pro Max | 256GB | $1,199 |
| 512GB | $1,399 | |
| 1TB | $1,599 | |
| 2TB | $1,999 |
Note: Prices in India may vary due to taxes and exchange rates. For example, the iPhone 17 (256GB) starts at ₹82,900, but a ₹6,000 cashback offer reduces it to ₹76,900 for pre-orders with select bank cards.
What’s New in the iPhone 17 Series?
The iPhone 17 series is packed with upgrades that make it worth the hype. The base iPhone 17 runs on the new A19 chip, while the Air, Pro, and Pro Max models feature the more powerful A19 Pro chip for lightning-fast performance. Every model now boasts a ProMotion display with a 1–120Hz adaptive refresh rate for smoother scrolling and animations.
Photography fans will love the 48MP Fusion Wide camera across all models, delivering stunning photos and videos. The iPhone 17 Air, a new addition, combines a sleek design with premium features, making it a standout for those seeking a balance of style and power.
iPhone 17 Series Colors
Apple has introduced vibrant new colors for the 2025 lineup. Here’s what you can choose from:
- iPhone 17: Lavender, Sage, Mist Blue, White, Black
- iPhone 17 Air: Sky Blue, Light Gold, Cloud White, Space Black
- iPhone 17 Pro: Silver, Cosmic Orange, Deep Blue
- iPhone 17 Pro Max: Silver, Cosmic Orange, Deep Blue
These fresh shades add a personal touch, so you can pick a color that matches your vibe.
Tips for a Smooth Pre-Order Experience
To snag your iPhone 17 on launch day, follow these tips:
- Set a Reminder: Pre-orders start at 5:30 p.m. IST on September 12. Be ready to refresh Apple’s website or app.
- Use the Apple Store App: It’s often faster than the website for placing orders.
- Check Carrier Deals: Carriers like Verizon or AT&T may offer trade-in credits or discounts.
- Act Fast: Popular models like the Pro Max and new colors sell out quickly.
Why Pre-Order the iPhone 17 Series?
Pre-ordering ensures you get your preferred model, storage, and color before stocks run low. With the iPhone 17 series’ upgraded cameras, ProMotion displays, and powerful chips, these phones are perfect for anyone upgrading from an older iPhone. Plus, retailers and carriers often throw in exclusive perks, like cashback or free accessories, for early buyers.
FAQs About iPhone 17 Series Pre-Orders
When do iPhone 17 pre-orders start?
Pre-orders begin on September 12, 2025, at 8 a.m. ET (5:30 p.m. IST) through Apple, carriers, and retailers.
When will the iPhone 17 series be available in stores?
The iPhone 17, Air, Pro, and Pro Max will be available starting September 19, 2025.
How much does the iPhone 17 cost in the US?
The iPhone 17 starts at $799 (256GB) and $999 (512GB). The Air, Pro, and Pro Max start at $999, $1,099, and $1,199, respectively.
Where can I pre-order the iPhone 17 series?
You can pre-order through Apple’s online store, the Apple Store app, carriers like Verizon and AT&T, or retailers like Best Buy and Walmart.
What are the new features of the iPhone 17 series?
All models feature ProMotion displays, 48MP Fusion Wide cameras, and either the A19 or A19 Pro chip, depending on the model.